Craig Elbert - Influence of Elder Siblings

Craig Elbert is Co-Founder and CEO of Care/of. Since launch, the company has made it easier and more gratifying for hundreds of thousands of customers to build healthy habits. Prior to Care/of, Craig led marketing at the men’s apparel brand Bonobos. He has an MBA from Wharton and a BA in English Literature from Dartmouth College. Currently, he lives in Brooklyn with his wife, Lauren, and kids, Whit and Bix.

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